To succeed in marketing, accurate market segmentation is required and customized, effective and accurate communication strategies. Mailstream is a software rich in functionality for managing mail marketing and newsletter, designed specifically for the needs of professionals in the sector.
Features
Simple: it is possible to create campaigns reusing predefined models and adapting them to specific needs;
Accurate: customer information is updated by all channels, and is complete and comprehensive. Every member of the marketing team has access to updated data;
Customizable: the internal workflow engine allows the process to be adapted to own operating modes;
Comprehensive: campaign reports provide detailed information on user behavior, and increase the effectiveness of sales activities;
Multi-channel: it is possible to carry out campaigns via e-mail, web forms, SMS messages, connections via instant messengers and with the traditional paper format.
