Exhibitions are commercial and marketing fundamental tools. They can be advantageously used to strengthen and protect the image and the brand of our company within the usual reference market, or to intercept customers and open new relationships.
Proposing a gadget to visitors who are visiting a stand is a consolidated technique to establish a relationship with potential customers and increase the influx of visitors.
A personalized credit card is an ideal gadget for a winning strategy:
increases the visibility of brand, which will be associated with an initiative of great impact, perceived as "unique and unrepeatable" by visitors
immediately creates a business relationship, turning random visitors into customers, as opposed to what happens with a common gadget, which is a simple emotional vehicle
leaves a lasting impression on those who receive it. The life of a gadget often does not exceed the duration of the event, while a credit card has a life cycle of three to five years.
